Unlock the Full Potential of GA4 Alan K’necht, Founder at K’nechtology MnSearch Workshop March 2024 Alan K’necht, a digital analytics veteran with over 25 years of experience, guides you through creating impactful dashboards, custom reporting, and effective event tracking. Workshop Highlights: Learn the intricacies of GA4 for enhanced reporting and analytics. Develop specialized techniques for […]
March 2024 Workshop Read More »
Building a Holistic SEO Strategy That Gets Implemented Jessica Girardi, Senior Manager, SEO & Talent MnSearch May Event 2023 https://vimeo.com/836241141/dadfdd7b99?share=copy Are you tired of feeling adrift in your work? Do you find yourself doing BAU tasks or aimless SEO audits with no clear direction? Are you struggling to tie your tasks to meaningful objectives that
Business & Customer Engagement with ChatGPT Chris Gauron, Voro, Nick LeRoy, Nick LeRoy ConsultingCari O’Brien, Custom Content Solutions, Abby McNally, Collective Measures MnSearch April Event 2023 https://vimeo.com/830363435/eb84dca4a4?share=copy Mastering conversational AI is a game changing skill in today’s digital marketing world. With the rise of chatbots, voice assistants, and messaging platforms, mastering AI is no longer
Boost CTR with Google Ad Extensions David Ogletree, Director of Paid Search, WrightIMC MnSearch February Event 2023 It’s 2023 – distractions abound, both online and at home. Standing out on Google Ads is crucial for a business’s visibility and maintaining efficiency is an ever-present job for us marketers, especially when coping with ADHD, blindness, or
February Event 2023 Read More »
Effective Marketing Planning for 2023 Special Guest: Lana Slygh, VP Brand & Integrated Marketing at Thrivent MnSearch January Event 2023 Haven’t quite solidified your 2023 marketing strategy yet? Have no fear – you’re not alone! Lana Slygh, VP Brand & Integrated Marketing at Thrivent, will talk about the importance of developing a strong marketing plan
January Event 2023 Read More »
SEO Is Dead: The Evolution of Search Experience Optimization Special Guests: Abel Johnson MnSearch November Event 2022 https://vimeo.com/780871509/3d9980a36b Abel Johnson from Voro discusses how SEO is dead – again – and how to navigate the change from Search Engine Optimization to Search Experience Optimization.
November Event 2022 Read More »
MnSearch Summit 2022 Keynote Presentations Jenny Halasz: Pitfalls and Solutions in eCommerce SEO Christina Garnett: Harnessing Brand Affinity through Community Navah Hopkins: PPC and SEO Winning Together Breakout Sessions SEO Track Amanda Jordan: Forming Fantastic Partnerships with Franchises Chris Long: Data and Keyword Segmentation: Answering Complex SEO Questions Cyrus Shepard: Internal Links: Your Secret Ranking
2022 Summit Content Read More »
Data as the Backbone for Driving ROI Special Guests: Noah Learner MnSearch September Event 2022 Noah shares the framework that Two Octobers uses to drive ROI for their clients. This framework, which is always tied to client goals will allow you to work with laser focus on the things that matter. Download the Slides
September Event 2022 Read More »
The Shifting Role of SEO in Organizations & How to navigate these changes Special Guests: Eli Schwartz & Kevin Indig MnSearch July Event 2022 Eli Schwartz and Kevin Indig are pioneers of the shifting face of SEO: making Product-Led SEO a household term and championing SEO as a core part of Growth. In this panel,
Social Advertising: Morality and Context in Relation to Success Megan Upperman: CEO & Head of Strategy at Gardyn MnSearch Event April 2022 Megan Upperman explains the ins and outs of making the right moral call with your social media marketing. Minnesota Search Engine Marketing Association’s (MnSearch) event on April 27, 2022. https://vimeo.com/706714489/b3b7fdbf0a
