Hero Conf 2012

MnSearch is happy to announce our latest partnership with the great search marketers at Hanapin Marketing for their upcoming Hero Conf.  Hero Conf is 100% focused on PPC and will include industry experts who will give both big picture strategies and day to day optimization tips and tricks.  Unlike other search conferences Hero Conf will give you the opportunity to  focus on advancing your PPC skills while also being able to network with with like minded professionals.  Using the MnSearch discount code “msemahero” you can save 10% on your registration.

Hero Conf 2012

  • When – April 16-17th, 2012.
  • Where – Indianapolis Downtown Marriott, Indianapolis, IN.
  • Save 10% – Friends of MnSearch use Discount Code “msemahero” when you Register.
  • Super Early Bird registration ends February 3rd and Early Bird ends March 9th

The team at PPC Hero has put together this very useful “Justify your Trip” document which will help you convince yourself or your manager that Hero Conf is a great investment.  The Hero Conf will certainly sell out so act now and reserve you seat!

Why Attend Hero Conf?

  • Exclusive PPC content – no “clutter” with irrelevant material
  • Low speaker attendee ratio
  • Accelerate personal and professional skills with content as well as networking opportunities
  • Extended agenda with VIP access to industry experts
  • Best of both worlds perspective – speakers with big picture and “in the trenches” experience

Hero Conf Sessions and Topics

  • Future of PPC
  • Advanced Mobile Marketing
  • Remarketing
  • Account Structure
  • Retargeting case study (Marc Poirier)
  • Quality Score
  • Ecommerce PPC
  • Analytics
  • Conversion Tracking
  • Ad Copy
  • Running great campaigns on a small budget
  • Tips for managing medium-large budget campaigns
  • Landing Page Clinic
  • Conversion Rate Optimization

Hero Conf Speakers

  • Andrew Goodman
  • Brad Geddes
  • Crystal Anderson
  • Elizabeth Burkholder
  • Elizabeth Marsten
  • Jeff Allen
  • Joe Kerschbaum
  • John Lee
  • Joanna Lord
  • Kevin Lee
  • Lisa Raehsler
  • Marc Poirier
  • Matt Lawson
  • Matthew Umbro
  • Matt Van Wagner
  • Melissa Mackey
  • Nate Jeo
  • Robert Brady
  • Shawn Livengood

Don’t for get to use the discount coupon code: “msemahero” to save 10%. You will enter this code during the checkout process when ordering.


Thinking of attending? Let us know in the comments below so that other Minnesota search marketers know who to connect with at the Hero Conf.


Dustin Thompson is the Sponsorship Director for MnSearch and Founder of Konnected Interactive. You can find me on Google+, Twitter and LinkedIn.

One Comment

  • I’ll be attending the Hero Conf in Indianapolis and I believe that Clint Danks might be as well. So if you should decide to go, please let me know, we’ll connect and soak in the great PPC atmosphere together!

Leave a Reply