BLE Beacons and You: Breaking the Internet of Things (IoT) Barrier
Session Time: 4:00 PM – 4:45 PM
Personalized hyperlocal marketing with Bluetooth powered wireless beacons has blown up in recent years. This latest evolution in the Internet of Things allows retailers, venues and marketers to reach and target new and existing customers in ways never before possible. In this session with IoT and SEO expert Casey Markee learn about beacon technologies, case studies and best practices that will allow you to get off and running in 2016!