Enterprise SEO

Martin MacDonald – Infinitely Scaled SEO

About Martin MacDonald 

Martin MacDonald has been working in SEO since the late 90’s, and has served as Head of SEO or Content Marketing for multiple globally known brand names, including Expedia & Orbitz in the United States.  Prior to working in house, Martin was responsible for the UK SEO divisions of Omnicom, including well-known global agencies OMD, PHD, BBDO and many more. Martin currently lives in Silicon Valley and is founder of MOG Media Inc., a consultancy specializing in Enterprise SEO.

In this Session: 

Taking advantage of his years of experience in strategizing and executing search campaigns for some of the world’s largest brands, Martin will look at how to identify opportunity at a global scale, and how an SEO team can leverage the latest platforms, tools and strategies to compete across language and border divides.

From stories from the frontline, to the latest in tools to support enterprise SEO, Martin’s session will cover the complete journey in Enterprise scale search campaigns.