Lela Phommasouvanh – Marketing Director

Lela Phommasouvanh - Marketing Director
Lela Phommasouvanh

I’m lucky to say that I’ve had the privilege of being in search marketing for over 8 years. I earned my Bachelor of Science in Management Information Systems at St. Kate’s. Currently I’m in a hybrid role at FRWD as Senior Analyst/Sr. Engagement Manager. Back in 2005 I started researching and testing SEO and SEM tactics at ArcStone Technologies, Inc. where I helped to establish their search marketing capabilities. Later I joined FindLaw, a Thomson Reuters business, as a Senior Search Marketing Strategist and went on to become the Diagnostics and Strategic Accounts Team Lead before joining FRWD.

As a recovering workaholic I’m not satisfied with just doing “stuff” and trying to sound smart. Considering different possibilities and using those ideas to create something new has always been interesting to me. Whether it’s art, writing or strategy I feel great satisfaction out of creating something that makes a positive impact.

Google Analytics Individually Qualified, 2013
Google Adwords Certified, 2012, 2013
Panelist, JMU612, 2013
Speaker, WCCO/CBS/MIMA Social Media Breakfast 2012
SEM Certification, Market Motive 2012
SEO Certification, Market Motive 2011
Speaker, MnSEM St Paul 2011
Speaker, Search Engine Strategies (SES) New York 2009
Speaker, Minnesota Interactive Marketing Association (MIMA) Minneapolis 2008

Lela @MnSearch

    Co-Founder – Sept. 2011
    Marketing Director – Sept. 2011 to 2013
    Advisory Board – Jan. 2014+

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