SEM Session

Preparing Digital Assistants and a Zero UI/Screenless Search Experience

Christi Olson, Search Evangelist at Bing| @ChristiJOlson

Technology and search is advancing through artificial intelligence and machine learning – are you prepared to capture traffic from voice search as we move toward the screenless experience that comes with Digital Assistants? Voice searches are 3x more likely to be local in nature then text searches – learn more about the power of local intent with voice search as I go through the results of Bing’s 2017 Local Voice search survey and provide you with actionable take-aways to future proof yourself for the screenless search experience.