Past Events
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Digital Marketing Career Fireside Chat
Join us on Wednesday, March 28th for a "fireside" chat at Rocket55 about the Minnesota digital marketing skills gap and what you can do to make yourself more marketable. Kat…
Find out more »Context Matters: Making the Shift from Reporting to Analysis
Reporting on individual metrics in isolation will only get you so far. Data-driven decision making requires deeper analysis that includes additional context. This context often comes from a variety of data sources, many of which are…
Find out more »How to Plan, Create and Publish 90 Videos in 90 Days
With over 1.5 billion logged in users a month and over a billion hours of video watched each and every day, you can't ignore the power of the second largest…
Find out more »2018 MnSearch Summit
Become the best marketer you can be – with this epic one-day event bringing in the absolute best of the best in search marketing thought leaders. MNSearch Summit was voted as…
Find out more »How to Find the Story That Sells
The value of storytelling for marketing has been all but evangelized in recent years, and for good reason. A well-crafted story has the ability to clearly convey a message, motivate…
Find out more »Shopping Campaigns + Action Driven Reporting
TOPIC #1: Shopping Campaigns in 2018 and Beyond PRESENTER: Spencer Jahnke, Paid Media Manager at Nina Hale DESCRIPTION: Over the past few years, shopping campaigns have evolved to become an extremely effective,…
Find out more »Combining Your Data For More Powerful Insights
DESCRIPTION Most marketers today live in a variety of tools. Go to Google Analytics to check impressions and visits, go to marketo to check campaigns, then go to each ad…
Find out more »Developing You and Your Teams’ SEO/PPC Expertise
As the line between paid and organic continues to blur, it's never been more important to understand the entire search spectrum. Unfortunately, many individuals and organizations struggle bridging the gap…
Find out more »The Future is Trust Optimization
The internet isn’t short on information, but it is short on trusted information these days. Let’s explore the consumer path from search to conversion and see how reputation can supply…
Find out more »How to Build an Influencer Network – Michelle Stinson Ross
THIS EVENT HAS BEEN CANCELLED DUE TO INCLEMENT WEATHER. Getting the attention of someone that’s never heard of your brand before gets more and more difficult every year. Securing influential…
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